What is the Difference between Inbound and Outbound Marketing and Which Should You Be Implementing?

Inbound and outbound marketing have been around since businesses started marketing themselves. We just recently applied the fancy name of “inbound” and “outbound” to it. Essentially, these two types of marketing each have a separate focus and involve different techniques and strategies. What is Inbound Marketing? Inbound marketing is the practice of bringing in your

Continue Reading

See Big ROI With Facebook Remarketing & WordPress

If you haven’t yet implemented remarketing into your digital marketing strategy, then you’re missing out.  The ROI is there, and it’s up to you to take advantage of this increasingly valuable marketing technique. Why use Facebook Remarketing? For those of you who don’t know what remarketing is, consider this scenario.  You visit the Nike store online

Continue Reading